Services

Hoyer & Associates specializes in story-telling communications, media relations and digital marketing. Hoyer tailors and personalizes to your business – from small business to global organizations.

Communications

Strategic communications, impactful editorial and creative digital marketing tells your story and successfully enhances brand awareness. Authentic pieces that tell your story are the ultimate testimonial to promoting your customer experience!

Comprehensive strategies that align with brand narratives and industry trends
Crafts compelling press releases, articles and blogs
B2B marketing communications
Managing editor for newsletters
Contributing editor

Public and Media Relations

Unique publicity campaigns and creative marketing opportunities that enjoy successful results and happy guest experiences! Clients enjoy industry accolades such as Best Customer Service, Leadership and Operations.

Designs publicity campaigns that support your goals
Advises on media opportunities to maximize exposure
Cultivates and nurtures relationships with key editors and new media outlets
Leads event-marketing opportunities for trade show and customer engagement conferences

Digital Marketing, Website Content and Social Media

Repetition is key to maximizing your message. Leave it to the expert to craft your communications pieces – digital marketing, website development and social media – keeping it real and data fresh!

Digital marketing campaigns and newsletters
Strategic themes for B2B digital growth campaigns
Maintains, determines, and programs content for brand websites
Organic content that drives key narratives and engages audiences across social media platforms

Video and Photography

What started as a simple hobby has blossomed into a thriving service that beautifully complements editorial and content creation. My passion for action photography and capturing sports moments with my children ignited a desire to delve deeper into this art form. I specialize in producing everything from short highlight reels to major productions that showcase athletic seasons, celebrate employee achievements, launch new products, and promote various initiatives.

My still and action photographs frequently grace the pages of national magazines and are utilized in promotional materials, sales proposals, and newsletters. I excel in both action and still photography, expertly directing photo shoots, crafting engaging video productions, and designing eye-catching promotional pieces.

I recognize the transformative power of visual storytelling. Allow me to help you narrate your story through stunning visuals that create a lasting impact.

Specializing In

Food Service • Hospitality • Senior Living • Healthcare • Real Estate & Construction • Automotive • Finance • Higher Education

Hoyer & Associates has served as our publicist now for more than 15 years. Under Grace’s direction and leadership, our company’s brand has unquestionably been enhanced by the print, digital and social media coverage she has generated about our company, services, client successes and heart-warming guest experiences! I highly recommend Hoyer & Associates.

Mitch Possinger
Founder Cura Hospitality, Canonsburg, PA

Grace has been a pleasure to collaborate with on many different projects over the expanse of our professional careers- from media outreach, to editorial expertise, to spokesperson know-how, Grace has an impressive understanding of the industry, and is never short on ideas and methods to make a substantial impact.

Brynn R. Buskirk
Vice President, Marketing and External Relations
Phoebe Ministries, Allentown, PA

I wanted to take a moment to profusely thank you! The entire building and residents are buzzing about the article and sending to their families! Our new CEO is very pleased and complimented the article. Marketing is already using the article to help sell the new units. I am fortunate to work with such a great team member and appreciate your hard work and dedication. Once again, thank you so much!

Cheryl Torre Rastetter, Food Service Director, Providence Point, Pittsburgh, PA

Grace, You are always exceeding my expectations. Thank you for all you do for our company.

You have made a big difference for us and we greatly appreciate it!

Nick Camody, Former Chief Operating Officer, Eat'n Park Hospitality Group, Onsite Brands, Homestead, PA

Grace it made it into the paper. Thank you so much- you are fabulous and always help me get IRMC out there in the media! I know my client here has already seen it in the paper.

You are the best!

Nettie Albohali MS, RD, LDN
General Manager of The Food and Nutrition Department
Indiana Regional Medical Center, Indiana, PA

Thanks to the cooperation and enthusiasm of everyone involved, our tent at the U.S. Senior Open gained the reputation as the busiest and best in the Corporate Village. You were gracious, friendly and very attentive to the needs of our guests. Our customers really enjoyed themselves, and you played a big part in making that happen. Your contribution was the icing on the cake.

Robert Wilkes
Retired Chief Executive Officer and President, First Valley Bank

Thank you for all the work you put into setting up this great article. The entire team that helped with this project is appreciative of the positive recognition that Peter Becker Community receives through articles like this.

Josh Crandall
General Manager of Dining, Peter Becker Community, Harleysville, PA

I just had a chance to sit down and look at the senior book and it's fantastic. You captured so many memorable moments. I wanted to say thank you for the hard work you put into not only that book, but for the Light Up Limeport program as well. The boys and their families will have something to look back on from the 2019 year of SL Baseball and be able to remember it fondly.

Todd Miller
Southern Lehigh High School Baseball Coach, Educator, Center Valley, PA

These are great articles for the Independent School Market, just in time for prime time selling season!

Janet White
Business Development Director, Aladdin Campus Dining, Canonsburg, PA

Grace!! You are so kind. I love that you put special attention to our commitment and loyalty as a team. I was caught off guard in a very nice way that you added the bit about our Bridget. You did a wonderful job and I appreciate your time and consideration.

Have a great week Grace! Keep in touch!

Tina Kennebeck Flood, General Manager, Cura at South Dakota Human Services Center, SD